#hcsmanz chat 6 November 2011 – “Getting the most out of social media – engagement, influence, learning”

Twitter is just one of many Social Media platforms available today.  While it is now 5 years old and has over 100 million active users, it comes in at #6 on the list of Social Media sites accessed by Australians in October 2011.

How we use Social Media can vary between platforms & whether we are using it professionally or personally. 

We’re sure you’ve heard the term “engagement” being used when talking about Social Media.  What exactly does it mean? We prefer “interaction” – how often do you communicate directly with the people who follow you? Do you know where your Twitter followers are from? When is the best time to tweet?

With over 100 million registered Twitter applications there’s plenty of ways you can analyze your tweets and your followers to find ways to interact with them.  Some of the tools we’re using at the moment are paper.li and Buffer.  

Twitter is certainly expanding the possibility for people to connect around the world at any time of the day.  We think it can help you become aware of the time differences and where people are in the world.

“Influence” is another term that is often used when talking about Social Media.  Klout has positioned itself as “the standard for influence” but there are plenty of alternatives available.  We think that we can all influence each other so “collaboration” is probably more appropriate.  

Social Media is a fantastic way for us to learn – be it through breaking news anywhere in the world or professional development.  Through personal learning it is also an opportunity for us to share what we learn with others.


Date: November 6 (Sunday)
Time: 20:00 AEDT (GMT+11:00)

Pre-chat reading:
The Science of Social Timing

How to retweet the right way (in 4 easy steps)

Associated Press issues retweet guidelines

100 million Twitter Applications

The Klout Score

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